诚信

shēng yi rén yīng yǐ chéng xìn wéi běn

生意人应以诚信为本。

A businessman must take honesty as his cardinal principle.

tā de chéng xìn xiàn zài lìng rén huái yí le

他的诚信现在令人怀疑了。

His honesty is now in question.

wǒ men běn zhe chéng xìn tài du xíng shì

我们本着诚信态度行事。

We acted in good faith.